EAA mandatory since 28 June 2025

EAA-compliant.
Faster for everyone.

Turn legal risk into a performance advantage. Automatic alt texts, AVIF conversion and Green IT in one workflow — running locally on your server, 100 % GDPR-compliant.

Free test licence for press Read fact sheet
~50 % File size saved
(JPEG → AVIF)
100 % WCAG 2.1 AA
via auto alt texts
0 External services
for conversion
Legal facts

Accessible images are not optional — they are required by law.

The European Accessibility Act (EAA) is in force. The question is not whether you will face a penalty, but when.

  1. 1

    The law is here, the deadline has passed

    Since 28 June 2025, the EAA requires all B2C companies with 10 or more employees or €2 million in turnover to comply with WCAG 2.1 AA — including every image on their website (WCAG 1.1.1).

  2. 2

    The reality in your media library

    A typical WordPress website has 200–2,000 images. According to the WebAIM Million Report, 60–80 % of those images are missing an alt text. Fixing them manually: 30 seconds × 500 images = 4+ hours of clicking, with no guarantee of EAA-level quality.

  3. 3

    The gap in existing solutions

    Most image optimisation plugins focus exclusively on file size. Img Performer PRO combines the conversion with automatically generated alt texts in one plugin.

  4. 4

    The solution: Img Performer PRO

    On upload, Img Performer PRO analyses the image content via AI and writes a WCAG-compliant alt text directly into the WordPress media attribute. Retroactively for your entire media library via bulk mode. AI provider Mistral AI: EU servers, GDPR-compliant.

  5. 5

    The risk of doing nothing

    EAA violations can be enforced by eligible individuals and organisations through the courts. Legal fees, fines from market surveillance authorities and reputational damage are real consequences — not theoretical ones.

Img Performer PRO is not a nice-to-have.
It is the most affordable protection against EAA penalties for WordPress operators.
Technical fact sheet

Img Performer in detail

Version 0.3.0 · Enfants Terribles digital GmbH, Hamburg

Aspect Img Performer
Image processing ✓ Locally on your own server, no CDN/API required
Original file ✓ Always preserved (sidecar files)
AVIF decision ✓ Size comparison at runtime – smallest format wins
AI image labeling ✓ EU AI Act Art. 50, preserved in the generated WebP/AVIF too
AI alt text ✓ Mistral (EU) · Claude · OpenAI
CO₂ tracking ✓ Built-in, based on DE energy mix
GDPR ✓ 100 % server-local

Format support

  • WebP (Free): ~30–35 % saving vs. JPEG
  • AVIF (PRO): ~45–55 % saving vs. JPEG
  • Automatic size comparison: smallest format wins

Engine & architecture

  • PHP GD (primary) + Imagick (fallback)
  • Graceful degradation — no fatal errors
  • Original files are always preserved

Performance

  • Default quality: 85/100 (1–100 configurable)
  • Max. resolution: 2,000 px
  • Batch: 10 images/minute (WP-Cron)

Compatibility

  • WordPress 6.0+ · PHP 7.4+
  • WP Rocket, Jetpack Lazy-Load natively detected
  • src, srcset, href, data-src, data-lazy-src
Measurement · Controlled test environment · April 2026

What happens when Img Performer PRO is installed.

The figures above show the status quo — poor LCP times, missing alt texts, unnecessarily large image files. The following test shows what Img Performer PRO actually changes: measured in a controlled environment with WordPress 6.8, 23 images without alt texts and a standard Gutenberg page.

Metric Before After Improvement
Missing alt texts 20 0 100 % automatic via AI
Total image size (originals) approx. 6.5 MB approx. 5.0 MB approx. −23 % via WebP
Page weight in browser 858 KiB 724 KiB approx. −16 %
WAVE accessibility score 20 errors 0 errors All alt texts added automatically via AI

For uncompressed camera shots, AVIF savings are typically much higher (up to 50 %). All measurements are reproducible. WAVE audit: wave.webaim.org.

Green IT

Every optimised image is a measurable step towards sustainability.

Calculate your personal CO₂ savings. Based on 21.96 g CO₂ per GB saved (German energy mix 2024, IEA).

— GB/month saved
— kg CO₂/month avoided
— km car-trip equivalent

Calculated with AVIF (PRO, −50 % vs. JPEG). Free (WebP) saves ~32 %.

For press

Press materials

Everything you need for an article about Img Performer — ready to use.

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Fact Sheet

Technical key data, comparison tables and quotes — copy-paste-ready for your article.

Go to fact sheet ↑
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Asset bundle

Plugin screenshots, logo set (SVG/PNG), banner at 1200×628 px. Available on request.

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PRO test licence

Journalists and bloggers can request a free PRO key for testing and reviews.

Request PRO key
"A WordPress site with 500 images saves an average of 23 % in file size with Img Performer — that means several gigabytes less data transferred per month and a measurable reduction in the CO₂ footprint of every page view."
— Enfants Terribles digital GmbH, Hamburg · May 2026

Press contact

Steffen · Enfants Terribles digital GmbH · Hamburg
imp@enfants.de · enfants.de

Plugin: wordpress.org/plugins/enfants-img-performer